IRIS
PREMAZZI, KATIA
 Distribuzione geografica
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Continente #
EU - Europa 261
NA - Nord America 237
AS - Asia 154
AF - Africa 3
SA - Sud America 2
Totale 657
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Nazione #
US - Stati Uniti d'America 236
IT - Italia 197
SG - Singapore 139
FR - Francia 24
DE - Germania 18
FI - Finlandia 15
QA - Qatar 6
CN - Cina 3
JP - Giappone 3
BR - Brasile 2
IN - India 2
PT - Portogallo 2
TN - Tunisia 2
CA - Canada 1
DZ - Algeria 1
GB - Regno Unito 1
IE - Irlanda 1
LU - Lussemburgo 1
NL - Olanda 1
PH - Filippine 1
PL - Polonia 1
Totale 657
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Città #
Miami 149
Singapore 89
Boardman 43
Milan 33
Rome 21
Paris 18
Helsinki 14
Bologna 10
Naples 9
Nuremberg 8
Landshut 7
Tappahannock 7
Doha 6
Bari 5
Clifton 5
Marcianise 5
Brescia 4
Châtillon 4
Civitanova Marche 4
Oristano 4
Verona 4
Bitetto 3
Forest City 3
Forlì 3
Modena 3
Nembro 3
Osaka 3
Padova 3
Ponte San Pietro 3
Prato 3
San Francisco 3
Ancona 2
Apricena 2
Arzano 2
Budrio 2
Caserta 2
Catania 2
Durham 2
Florence 2
Legnano 2
Los Angeles 2
Mariano Comense 2
Nibionno 2
Oakland 2
Palhoça 2
Pimonte 2
Pisa 2
Porto 2
Rozzano 2
Santa Clara 2
Segrate 2
Shanghai 2
Silea 2
Tortorici 2
Tunis 2
Valenza 2
Almere Stad 1
Aosta 1
Biella 1
Castellanza 1
Davao City 1
Frattaminore 1
Genoa 1
Gualdo Tadino 1
Kirkland 1
London 1
Luxembourg 1
Munich 1
Patiāla 1
Pune 1
Ragusa 1
Saarbrücken 1
San Giuliano di Puglia 1
Teramo 1
Toronto 1
Trieste 1
Warsaw 1
Yinchuan 1
Totale 551
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Nome #
Il trade marketing 43
La marca commerciale 39
Il cyber-marketing territoriale 29
Experience retail: le nuove funzioni del punto di vendita nell'omni-channel economy 23
La gestione della relazione con i pazienti: il ruolo della fiducia all’interno della farmacia 23
Il category management nelle imprese industriali in Italia: le implicazioni organizzative 12
Retail and channel marketing 11
Retailing mix 9
Retail Management 9
Concessionario 8
Dettagliante 8
Grossista 8
Building customers’ store trust: a comprehensive model 7
Commercio elettronico 7
Canale distributivo 7
Modern and Ethnic Retailing Formats at the Mirror: Shoppers’ Domination, Acculturation, Distinction, and Patronizing 7
La creazione di fiducia quale risorsa immateriale per le imprese distributive: un'analisi empirica 7
Le strategie di posizionamento 7
Commercio elettronico 7
Building customers’ store trust: a comprehensive model 7
“L’innovazione nel marketing distributivo: la marca commerciale” 6
Concessionario 6
The seven lives of Airbnb. The role of accommodation types 6
Canale distributivo 6
Enhancing consumers’ category-knowledge: an experimental study in a retail setting 6
Retail Management 6
Le tendenze innovative nella gestione dell’assortimento nel retailing europeo 6
Dettagliante 5
Corporate social responsibility and consumer education on nutrition and health: an exploratory study 5
Caso Filo d'Erba (parte B) + teaching notes separate 5
Grossista 5
Corporate social responsibility and consumer education on nutrition and health: an exploratory study 5
Channel Marketing 5
Do regulatory changes affect innovation? The case of health & beauty retailing in the Netherlands 5
Consumer education in grocery stores through category management. an exploratory study within a categorization-based framework 5
Caso Filo d'Erba (parte A) + teaching notes (separate) 5
Caso Filo d'Erba (parte B) + teaching notes separate 4
Managing the relationship with patients: the role of trust in the pharmacy 4
Increasing customers' information sharing in the online setting: an empirical investigation on the role of trust and compensation 4
“Are grocery retailers responding to consumers’ nutrition concerns? An exploratory field study” 4
La marca commerciale 4
Store trust's antecedents and impacts on store loyalty: some preliminary results in the fashion sector 4
Customers’ information sharing with e-vendors: the role of incentives and trust 4
Consumer education in grocery stores through category management. an exploratory study within a categorization-based framework 4
Customer information sharing with e-vendors:The roles of incentives and trust 4
La diffusione di conoscenze e le rappresentazioni cognitive riferite al category management 4
La diffusione di conoscenze e le rappresentazioni cognitive riferite al category management 4
Recent trends in retailing publishing activity. Proposal of an issue categorization 4
Modern and Ethnic Retailing Formats at the Mirror: Shoppers’ Domination, Acculturation, Distinction, and Patronizing 4
Is Italian regulation of Deceptive advertising Really Effective? A Content Analysis of the Authority’s Sentences (1999-2004) in Three Sectors: Mobile Communication, Cosmetics, Retailing 4
Il category management nelle imprese industriali in Italia: le implicazioni organizzative 4
La stimolazione multi-sensoriale nel punto di vendita: un’indagine empirica esplorativa nel settore dell’abbigliamento, accessori, pelletteria 4
Le strategie di posizionamento 4
Caso Filo d'Erba (parte A) + teaching notes (separate) 4
The key role of interpersonal trust in the patient-pharmacy relationship: an empirical study 4
The meaning(s) of trust. A content analysis on the diverse conceptualizations of trust in scholarly research on business relationships 4
Do you listen and answer to what i’m showing you? exploring verbal and non-verbal communication in a real retail encounter 4
Channel Marketing 4
Il trade marketing 4
When and why do customers trust in grocery retailers? 4
Trust in online customer-firm interaction: a literature review and directions for research 3
“Shopping at a FOC in Italy: An empirical study” 3
When and why do customers trust in grocery retailers? 3
Enhancing e-marketing opportunities through online information sharing: the role of initial trust and incentives 3
Intermediari commerciali 3
Migranti, shopping e retailing: quale relazione? 3
The reification of dynamic capabilities: a critical review 3
Il cyber-marketing territoriale 3
Enhancing consumers’ category-knowledge: an experimental study in a retail setting 3
Retailing mix 3
Electronic commerce In Italy: an empirical research project 3
The reification of dynamic capabilities: a critical review of the construct 3
In-store multi-sensorial stimulation: which effects on effective shopping and purchasing behavior? An empirical investigation in a beauty-products retailing setting 3
Overcoming privacy concern and enhancing online information sharing: the role of initial trust and incentives 3
Politiche di marketing nel commercio elettronico in Italia: una ricerca empirica 3
Rete di vendita 3
Do regulatory changes affect innovation? The case of health & beauty retailing in the Netherlands 3
I virtual stores italiani: i risultati di un'indagine empirica 3
Recent trends in retailing publishing activity. Proposal of an issue categorization 3
La progettazione e la gestione dei canali distributivi 3
“Shopping at a FOC in Italy: An empirical study” 3
Shopping behavior in museum stores: does the museum context matter? 3
Orchestrated innovative customer solutions: an emerging trend in business-to-consumer markets 3
Punto vendita 3
Le tendenze innovative nella gestione dell’assortimento nel retailing europeo 3
La creazione di valore per il cliente nell'e-commerce: I servizi prodotti dall'intermediazione virtuale 3
Is Italian regulation of Deceptive advertising Really Effective? A Content Analysis of the Authority’s Sentences (1999-2004) in Three Sectors: Mobile Communication, Cosmetics, Retailing 3
Retail & channel marketing 3
Shopping behavior in museum stores: contextualizing the experience 3
Distribuzione commerciale 2
Enhancing information sharing in e‐commerce: empirical results on the role of initial trust and incentives 2
Enhancing e-marketing opportunities through online information sharing: the role of initial trust and incentives 2
The services offered by the virtual store retailer: an interpretative model 2
Le nuove frontiere dell'intermediazione commerciale: verso l'e-tailing 2
Enhancing information sharing in e-commerce: empirical results on the role of initial trust and incentives 2
I will pay you more, as long as you are transparent!”: An investigation of the pick-your-price participative pricing mechanism 2
“Are grocery retailers responding to consumers’ nutrition concerns? An exploratory field study” 2
Retail innovation: il caso Sunka 2
La metodologia dell'indagine e il campione di riferimento 2
Trust in online customer-firm interaction: a literature review and directions for research 2
Totale 570
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Categoria #
all - tutte 14.929
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 14.929
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2022/202357 0 0 0 0 7 1 3 11 5 7 15 8
2023/2024383 5 3 14 15 15 12 8 9 8 172 53 69
2024/2025219 46 51 109 13 0 0 0 0 0 0 0 0
Totale 659